FOR IMMEDIATE RELEASE

“DIRTY WORDS” ARE PERVASIVE IN EDUCATION, IN CLASS OR ONLINE, AND NOT JUST ON THE PLAYGROUND

(August 31, 2020, Kelowna, BC) As administrators and teachers look to “up their game” to address the “new normal”, a new book has them “cleaning up their language”. And education in all its forms is a big contributor to this newly identified form of “fowl language”.

Author Randy Lennon has released his new book “The Dirty Words” and it’s not about THOSE dirty words that would get you a detention or visit to the principal’s office.

“These are simple, commonly used words that create ambiguity, undermine, and generally disempower us. Most people, including educators, have no awareness whatsoever of their damaging effects,” explains author and former journalist, television and radio personality, police officer, and business leader, Randy Lennon (see bio below). “These are the OTHER dirty words and learning about their impact and inappropriate use can literally change lives.”

ENDORSED BY A FORMER ALBERTA MINISTER OF EDUCATION

Endorsed by a former Minister of Education in Alberta, Dr. Lyle Oberg, the book is now available through Amazon and bookstores. Savvy teachers always looking for an edge are working to eliminate these words from their vocabulary to upgrade their effectiveness and teach with more impact.

“I read articles or watch interviews laced with this language and I cringe,” explained Lennon, a former special advisor to the Honorable Preston Manning (former leader of the Opposition in Canada), and former publisher of a chain of weekly newspapers. This book demonstrates how we can sabotage ourselves with language like that and educators and parents are getting the message.

“I’ve had so many parents comment that this stuff should be taught in our schools,” added Lennon. “As pre-school and elementary students learn to read and write it would be great to delve into how simple, little words in common use are best substituted with more clear and empowering words. At higher grade levels eliminating certain words in my view is a ‘no- brainer’. The challenge is teachers don’t learn about these “dirty words” in college or university.”

AMID THE CHAOS MANY NEW STRESSES AND POSITIVES

Amid the chaos of COVID-19 there have been many new stresses added to daily life and also many positives. For Randy Lennon the pandemic offered an opportunity to stop and reflect and get around to publishing the book he authored in 2017. The Dirty Words was inspired by a breakthrough life coaching workshop that has been conducted since the late 90’s on its own or as a “warm-up” to a transformational personal development program “The Questions Experience”.

“Hundreds of people from all over the world and all walks of life have benefited from The Questions and yet based on personal feedback over the years a lot of the lasting impact has been from the light-hearted intro or warm-up where we take a look at words that disempower us and the power of the spoken word generally,” added Lennon. “So I wrote the book in 2017. When the pandemic hit I was stuck at home like everyone else and I realized cooped up families could particularly benefit from this simple, yet profound examination of commonly used and yet so damaging dirty words.”

The Dirty Words is a handbook for making minor changes in our everyday language that can have tremendous positive and surprising impacts. By positioning seemingly innocuous words like “try, but, should, can’t, have to, hope and wish” alongside the “7 words you can’t say on television”, the simple yet profound book empowers the reader to change their language to change their life.

For more information or to arrange an interview with Randy Lennon contact:
Valerie Maltese
Publicist
valerie@TQExperience.com
250-899-0775